Tips for Aerial Video Production

The Aerial Video shot is a new trend emerging for creating low-altitude imagery through the use of lightweight, remote-controlled helicopter drones. This technology allows for stunning aerial shots that can be used for various kinds of videos including real estate videos, construction videos, action-sports and films. There are many more uses for aerial filming, but these industries are early adopters of this new trend. Transparency Market Research finds that the aerial photography market is expected to reach $1993.3 million by 2019, with most of the income coming from the U.S. market. Most of the demand will arrive from the real estate, construction and the natural resource management sectors. Increased demand is also expected from urban planning and insurance fields. There are many factors to consider when choosing to perform aerial filming. Here are some tips for successful aerial video production: Weather The most important factor is the weather. It is advisable to film on a day when the winds are less than 10 mph and usually the optimum conditions are in the morning. I’ve watched a lot of aerial videos and in almost all of them there are some shaky shots. I think it’s the nature of this type of videography since sometimes the drone can encounter a sudden gust of wind. Type of Drone to Use The next most important factor is the type of Unmanned Aircraft System (UAS) or drone to use. The least expensive ones are quadcopters which are small and lightweight but suffer from lack of stabilization controls like a gimbal. A gimbal is a support system that can control the camera on the roll...

The Problems Encountered in Creating Your First Marketing Video

Internet has helped dissolve boundaries and reach out to everyone across the globe. This accessibility of intense information levels the playing field for everyone. The only factor that matters is how good your services are over the web or how well you project yourself. This is defined by the number of people viewing your website and how far up the search results of a search engine does your website show. The ease of availability of the internet has led to the creation of the largest market place for all kinds of products and services. The numbers involved in this market are staggering. Also the players stand at par with each other with no physical assets to display. There are websites, videos and articles which are the most prominent features of the internet. These websites and videos allow everyone to present themselves. Since this is a virtual domain, the dynamics of marketing are totally different than that of any other sector. Internet is the only playground where one deals in humongous numbers every day. The virtual environment makes it impossible for any personal interaction and the only way to express one's self is via audio, text and videos. With the ease of internet connectivity today, the ability to use videos on the internet has increased. However, there are some issues with regards to creating videos over the internet. If you invest a lot of money in creating a video which gets viewed by only a small segment of people, then the investment stands void. The higher number of viewers of the website helps in increased sales. The video should inform...

Film and Video Editing May Be the Most Important Part of Making Movies

To the novice, film and video editing sounds like one of those completely technical subjects, only possibly interesting to people with very logical and pragmatic minds, much like engineers. Visions of darkrooms and sterile-looking studios filled with all types of inexplicable mechanical equipment, where rolls of film negatives are poured over and scrutinized by serious-looking people, then diced, sliced and spliced back together, somewhat completes the overall mental picture. Clinical, stark, precise. But in actuality, film and video editing is much more than celluloid or electronic image surgery. In fact, it’s quite the opposite. Think of it this way; someone shoots a video of your favorite cousin’s wedding. The end product is a nice, mostly continuous documentation of the event, with abrupt starts and stops here and there when the main activity changes or moves to a different area or location that necessitates a different “shot”. The end result is a compilation of pictures and sound that is considerably better and hopefully more memorable and satisfying than still photographs, but still leaves a lot to be desired. However, if the same raw video was placed into the hands of a skilled editor, the end result would be quite different. The resulting piece would tell the story of the culmination of your cousin’s three-year romance, as narrated by several key family members. It would capture and convey to the viewing audience the couple’s wedding day emotions of love, and joy and appreciation for one another and family, anticipation of the new life the couple intends to create together, a bit of sadness for the life they are forever leaving behind,...